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Thursday, April 16, 2026  ·  6 stories

AI Prepared Daily

The morning briefing for marketing & data professionals.

Happy Thursday. Here’s what’s moving in AI, data, and martech today.

Your Executive Summary

  • Salesforce Launches Headless 360 for Agent-First Enterprise — Marketing teams using Salesforce should prepare for agent-driven automation where campaigns, data queries, and workflows run programmatically in the background rather than through dashboards.
  • Dentsu Launches Agentic AI Operating System for Marketing — Agency clients can expect faster campaign execution and predictive optimization as dentsu.Connect automates routine tasks while keeping human governance for strategic decisions.
  • Google Simplifies Enhanced Conversions to Single Toggle — Advertisers managing multi-touch attribution will see reduced setup friction and improved conversion accuracy without additional configuration overhead.
  • CodeWall AI Agent Hacks Bain's AI Platform in 18 Minutes — Enterprise AI deployments require security testing that matches the speed of AI attackers. Traditional pentests missed vulnerabilities that an autonomous agent discovered in minutes.
  • Google PaperOrchestra Turns Lab Notes Into Research Papers — Data teams documenting AI experiments can accelerate internal research documentation while the citation verification approach offers a template for reducing hallucination in enterprise content generation.
  • World Labs Ships Marble 1.1 Plus With Auto-Expanding 3D Worlds — Creative and production teams can generate navigable 3D environments for product visualization, virtual tours, and gaming assets from text or image prompts at scale.

▸ AI/LLM  ·  Salesforce Newsroom

Salesforce Launches Headless 360 for Agent-First Enterprise

Salesforce unveiled Headless 360 at TDX 2026, exposing its entire platform as APIs, MCP tools, and CLI commands that AI agents can access without a browser UI. The release includes 60+ new MCP tools, 30 preconfigured coding skills, and Agentforce Vibes 2.0 with multi-model support including Claude Sonnet and GPT-5.

The bottom line: Marketing teams using Salesforce should prepare for agent-driven automation where campaigns, data queries, and workflows run programmatically in the background rather than through dashboards.

Check out the full article →

▸ MarTech/AdTech  ·  Dentsu

Dentsu Launches Agentic AI Operating System for Marketing

Dentsu unveiled dentsu.Connect 4.0, an AI-powered operating system that unifies marketing workflows across creative, media, production, and customer experience. The platform uses autonomous agents to orchestrate workflows and surface real-time insights, built on custom small language models alongside frontier LLMs like Gemini and Llama.

The bottom line: Agency clients can expect faster campaign execution and predictive optimization as dentsu.Connect automates routine tasks while keeping human governance for strategic decisions.

Check out the full article →

▸ Emerging Tools  ·  World Labs

World Labs Ships Marble 1.1 Plus With Auto-Expanding 3D Worlds

World Labs released Marble 1.1 and Marble 1.1 Plus, upgraded versions of its generative 3D world model. The 1.1 Plus variant introduces auto-expanding world generation that creates larger environments without manual boundary adjustments, with variable pricing based on complexity.

The bottom line: Creative and production teams can generate navigable 3D environments for product visualization, virtual tours, and gaming assets from text or image prompts at scale.

Check out the full article →

In Other News

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