AI Prepared Daily — June 11, 2026

▸ MarTech/AdTech · Digiday

LinkedIn Launches Creator Marketplace: B2B Brands Get Direct Access

LinkedIn rolled out Creator Marketplace inside Campaign Manager, letting B2B marketers search creators by topic, view audience demographics, and contact them directly. The platform cites data showing 56% of B2B buyers now rely on creator or peer input at the final buying stage. Thought Leader Ads already show 6x higher CTR and 77% lower CPC compared to standard image ads.

The bottom line: If your team runs LinkedIn paid or influencer campaigns, test Creator Marketplace now to find niche experts before competitors lock them in and before pricing inflates.

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▸ Data Engineering · PPC Land

Google Consent Mode Overhaul June 15: ad_storage Becomes Sole Control

Starting June 15, 2026, Google eliminates Google Signals as a backstop for ad data collection. The ad_storage parameter in Consent Mode becomes the single authority controlling whether Google Ads receives advertising cookies and user IDs from linked Analytics properties. Teams that relied on Signals-off configurations for compliance now face a mandatory CMP audit.

The bottom line: Audit your consent implementation before June 15 and verify that ad_storage, ad_user_data, and ad_personalization signals fire correctly on every page, or watch conversion attribution degrade immediately.

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▸ AI/LLM · MarTech Series

Bloomreach Ships Loomi Marketing Agent: Prompt to Campaign in Minutes

Bloomreach launched the general availability of Loomi Marketing Agent, which converts a single text prompt into a complete campaign workflow with segmentation, triggers, and personalized content. Early customer 260 Sample Sale reported 2.4x higher conversion while targeting 82% fewer customers in a retention campaign. The agent currently supports triggered email, SMS, and A/B testing.

The bottom line: Retail and DTC teams should evaluate Loomi for lifecycle email automation, as the agent handles audience building and timing that typically require multiple FTEs or expensive agency hours.

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▸ Emerging Tools · MarTech

Otterlyai Ships 101 Marketing Workflows Plus Claude Skill for GEO Tracking

Otterlyai released a public API, a Claude skill, and a library of 101 marketing workflows designed to track brand citations across AI search products. The software connects corporate websites with language model search products so developers can monitor how different LLM crawlers evaluate their content for citation potential.

The bottom line: GEO practitioners should test Otterlyai to measure whether site structure changes actually improve brand mention frequency in ChatGPT, Claude, and Perplexity answers.

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In Other News

Aircall Acquires Piper AI for Agentic Sales Orchestration — B2B teams using Aircall for call tracking should watch for new agentic features that auto-score calls and trigger CRM actions without manual rep input.Solutions Review →
Adweek 50 2026: Keen Planning Module Oversees $42B in Marketing Spend — Mid-market teams without dedicated MMM resources should evaluate Keen as a plug-and-play forecasting layer that works across agencies and internal teams.Adweek →
InMobi Opens Mobile and CTV Inventory to Autonomous AI Buyers — If your team runs programmatic mobile or CTV, test InMobi's agent-ready inventory to see whether autonomous bidding outperforms manual DSP optimization on ROAS.MarTech →